Marketing has always been about connecting with your audience in the right place and at the right time.Today, that means you need to meet them where they are already spending time: on the Internet. Digital marketing in Kenya encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, email, and their websites to connect with current and prospective customers.
Search Engine Optimization
Search Engine Optimization is the activity of bringing a website to the first page of Google search engine on a browser using relevant keywords.In today’s world 70% of population have access to internet and they use internet to search for products and services which can solve their problems. This is why most businesses are aiming at ensuring that they have a website which is highly ranked on Google search Engine. We at Toodaa shall help you in achieving this goal through Search Engine Optimization.
At Toodaa Digital, we understand that business growth is not always consistent and thus the importance of an effective strategy that evolves over time as your business and your customers change.
- Search Engine Optimization.
- Social media management
- Digital Marketing Strategy
- Content Creation
- SMS Marketing
- Graphic Design
Social media management
Social media management involves managing your online interactions and content across social media channels like Facebook, Instagram, Twitter, LinkedIn, YouTube, and Pinterest. This goes beyond just posting updates to your company’s social media profiles. It also includes engaging with your audience and looking for new opportunities to increase reach and visibility.
With a team that understands and keeps abreast with these changes, we are sure to run content that efficiently engages your target audience, converting your site visitors into instant and future clients.
Animation & Traction Videos
In today’s Digital Marketing world, animation and traction videos are very crucial in passing
information and promoting brands. Did you know? 65% of people are visual learners and 90% of the information transmitted to the brain is visual, hence people like watching and sharing anything interesting which indirectly increases wider and faster spread of information. We will help you create engaging videos that will help you tell your story more comprehensively.
Web Design & Development
As the backbone of your online presence, every type of communication, piece of content, or advertisement that you put online will drive the consumer back to your website. As such, it’s important that your website gives the visitors a clear idea of what your brand is about and what types of products or services you offer.
Graphic design is the art of planning, projecting ideas and experiences with visual and textual content.Our aim is to develop content that will draw positive feedback from the target audience.
Content marketing is an umbrella term covering a set of strategies, techniques and tactics to fulfill business and customer goals by using the most relevant content to serve, attract, convert, retain and engage customers.
Email marketing helps to build loyalty, trust, brand awareness and above all, improve customer experience.
We aim to compile and grow your company’s current list of clients, consumers and prospects to ensure that your brand is reflected in timely newsletters and mailshots.