Digital Marketing Strategy in Kenya

Marketing has always been about connecting with your audience in the right place and at the right time.Today, that means you need to meet them where they are already spending time: on the Internet.
Digital marketing encompasses all marketing efforts that use an electronic device or the internet.
Businesses leverage digital channels such as search engines, social media, email and their websites to connect with current and prospective customers.

Digital Marketing Strategy, Planning, Reporting and Monitoring.
In Digital Marketing, Content is King, and Data is Supreme. Both form the core of success of any given campaign. Search engines and social media platforms provide the data – audience that when professionally targeted and engaged would turn into clients. To do achieve this, we research on your audience; their behaviors and interests, and create content that engages them in their preferred platforms.

At Toodaa Digital, we understand that business growth is not always consistent and thus the importance of an effective strategy that evolves over time as your business and your customers change.

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